Brief
Australian wedding dress designer, Madi Lane Bridal, was looking for a special venue to celebrate 10 years of the brand. As it was their first time hosting in London, they wanted a standout, grand setting to mark the occasion, having previously hosted events in stately homes such as Hampton Manor, Hawkstone Hall and Fawsley Hall.
For this event, they required a space that could accommodate a large catwalk with seating for approximately 150 guests, along with a separate showroom area for their four brands to present their latest collections.
Spaces and Production
The design and craftsmanship of the Vestibules perfectly complemented the intricate designs of the dresses on display in the showroom. Guests were then welcomed into the Grand Temple for the runway show, where the room’s fixed seating created a natural catwalk setting.
Our trusted production partner, Oxygen, created a bespoke branded backdrop for the runway. They also delivered dramatic, custom lighting to give the dresses the spotlight they deserved.
The Result
The client was delighted with the results and provided glowing feedback. The venue gained extensive social media coverage from the client and event attendees.
“Thank you to the whole team at 60 Great Queen Street for everything you did to make Madi Lane’s 10th Anniversary so special. The venue looked absolutely stunning, and the support from start to finish was seamless. It truly felt like a partnership, and that makes all the difference when delivering an event of that scale. Please pass on our thanks to everyone involved – the feedback from our guests has been fantastic.”
Host your Product Showcase at 60 Great Queen Street
60 Great Queen Street naturally lends itself to an ideal location to present your products. The venue’s striking design adds gravitas to your event while the convenience of the location makes it easy for your guests to attend. Contact the team today if you’d like to showcase your brand at the venue.
